This year's survey incorporated as much of the feedback from last year as possible.
The results will be made available for free to the world after it's concluded, this isn't really a money-making scheme.
You get discounts on Paleo magazine and U.S. Wellness Meats just for participating. As well, you can opt to enter into a prize drawing for $50 USWM gift cards and more.
The more people who participate, the more interesting the resulting data will be!
Bloggers who do a write-up and link to the survey on their website can have their name/blog mentioned as a supporter at the survey page.