I usually get my ground beef from WFM due to it being on the way home from my office, though I want to start buying directly from a farm. The only potentially sucky part of this convenient setup is that you could be supporting a farmer who is closer but doesn't have the volume to supply WFM. The taste and texture of the beef I get is good, though. If they're selling it for 4.99/lb in Framingham I'll definitely buy as much as I can.
Yes I do buy it there sometimes but it ticks me off. Everytime I'm looking at the different colored stickers I think it's varying degrees of healthy animal. Should I pay less and get the yellow sticker meat with no hormones? Or should I pay top price for grass fed green sticker. I wish they would just go all the way and have all grass finished. I would do all my meat shopping there if they did.
Whole Foods is very unclear on their website about what they mean by grass fed. If it was grass finished, then they would presumably say so. Yet all cows are grass fed in the beginning. So what does it mean to be grass fed versus conventional in this context - grass fed for a longer period of time? Also note that Whole Foods' grass fed ground beef is not organic, just grass fed, whatever that means. Despite these concerns, I still buy it. But I prefer the salad bar beef that I get from a local coop of farmers who do everything the old fashioned way without being ambiguous about everything the way that WF is.
I have in the past but no longer do - I have had too many instances of spoilage in their ground meat. I'm guessing that is only the two stores I go to, though. It's disappointing, as this is a good price.
I usually buy from local farmers at their farmers market stands, but WF is also a good choice. Here's a link about their beef sources:http://blog.wholefoodsmarket.com/2011/08/one-day-sale-ground-beef/
It's pretty good. I like how they break down the ranches by region so you know what you are getting. I checked out Southern California's sources and they check out great- both Hearst Ranch and Eel River Ranch boast grass finished beef. Score! Looking at the photos of their ranches made me jealous of the cows' lives. Maybe I need to redirect my career to ranching.