Whatever you do, please keep in mind what tends to happen when a good idea goes mainstream: it gets dumbed down, corrupted, commercialized, bastardized. We're already starting to see "Paleo-friendly" products and the like. Some of them are great, others not so much.
The cheapening of Paleo into a fad diet is inevitable to some extent. Endorsements from celebrities! Talk show coverage! This may even be desirable as it will increase awareness and genuinely change some people's lives for the better. Still, if we could actively stave off the bastardization as long as possible, that would be great.
Sorry, I don't have any brilliant suggestions for you regarding the specifics. Haha.
[Edit] See this article on how Reddit went from excellent to merely entertaining, for example.
It’s sad ... but inevitable because once
anything gets popular, it becomes a
trend and then people get onboard who
have no idea what made it originally
valuable. They then make it into what
is convenient for them, which since
they lack direction and live in
denial, is whatever doesn’t offend
This is already happening with CrossFit as thousands of affiliates are opening with no real idea of how to coach or program.
I remain impressed with the average level of discussion here, and I hope it stays that way for a long time.